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Lincoln Motor Company, or simply Lincoln, is the luxury vehicle division of American automobile manufacturer Ford. Marketed among the top luxury vehicle brands in the United States, Lincoln was positioned closely against its General Motors counterpart Cadillac. The division helped to establish the personal luxury car segment with the 1940 Lincoln Continental. In 2017, Lincoln sold 188,383 vehicles globally. Outside of North America, Lincoln vehicles are officially sold in the Middle East (except Iran and Syria), China (excluding Hong Kong and Macau), and South Korea.