Hardcore Pawn is an American reality television series produced by RDF USA (later Zodiak USA) and Richard Dominick Productions for truTV about the day-to-day operations of American Jewelry and Loan, a family-owned and -operated pawn shop and broker in Detroit, Michigan's 8 Mile Road corridor. The series premiered on August 16, 2010, delivering two million viewers, setting a record as truTV's most-watched series premiere ever. Production was halted in 2014.