Larry Kelly (born c. 1935) is an American politician and logistics engineer. He served as the mayor of Daytona Beach, Florida for twelve consecutive terms from 1974 to 1993. He was instrumental with getting MTV to showcase Spring Break in Daytona Beach in 1986–1993, though later lamented it was a mistake because locals experienced many problems during Spring Break every year. He spent his last few years as mayor trying to control Spring Break partiers. Soon after he lost his election bid in 1993, Daytona cut ties with MTV.